Carbon Neutral Options for Travel & Tourism
Almost half of respondents in a recent global Qriously survey reported they consider their environmental impact while traveling, pointing to a significant commercial opportunity for operators in the travel sector beyond meeting new government regulations. The partnership between GreenEarth.Travel and Offset Options aims to leverage the stronger demand for taking action against climate change and the resulting marketing opportunities for travel companies. The innovative, low-cost approach is bringing technology-based carbon calculation, reduction and offsetting programs to travel providers, helping the sector reach, empower and communicate with travelers on the increasingly visible issue of climate change.
The partnership combines GreenEarth.Travel’s outstanding experience and dedication to a sustainable Travel and Tourism industry with Offset Options’ expertise and innovation in carbon offsetting technology and social media marketing. They help companies, destinations and travelers understand the complex world of carbon reduction – while making it an easy and positive experience for travelers to take action and let their friends know about it. The proprietary and flexible web-services-based technology helps travel providers quickly integrate carbon offsetting calculation, action and communication into the booking process, and leverages new social media tools to help travelers share their action – and the brand – on Facebook, Twitter and other social media streams. The platform offers maximum transparency and a compelling experience by allowing users to choose among different carbon offset projects and track the progress of these projects after their purchase. The platform can present the options in multiple languages and currencies, making this an ideal solution for operators reaching international audiences.
Visit our partner’s web page at greenearth.travel.
For more information, contact us:
joern.gieschen@offsetoptions.com
skype : joern.gieschen
tel: +49 176 91463294
